Design Strategy Toolbox

Tried-and-true design strategy tools improved with each project by Pelin

  • DIY User Interview & Synthesis Kit

    Create a user research setup for your product or establish a more organized research process.

    What's included:

    • Research brief template

    • User recruitment guide

    • Interview guide template

    • Oberserver Notebook & Miro Board

    • De-Brief & Synthesis session Guide

  • Ideation Workshop Kit: World Cafe

    Conduct an ideation workshop for a North Star product. World Cafe Ideation is helpful for addressing several product problems, involving more than 10 stakeholders in one workshop.

    What's included:

    • Workshop template in Miro

    • Facilitator cheat sheet

    • Synthesis Guide

  • DIY Customer Journey Kit

    Discover opportunities and blind spots on your customers’ journey.

    What's included:

    • Research Brief

    • User recruitment guide

    • Emotion Map Template in FigJam

    • Visualization Kit in Figma

    • Synthesis Guide